Tobacco Grant Program FY 2023-24 Request for Proposals

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Opportunity Type:
  • Grant
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The purpose of this grant offered through the Office of the Attorney General, California Department of Justice Tobacco Grant Program is to promote a healthier California by reducing illegal sales and marketing of cigarettes and tobacco products, including e-cigarettes, to minors and youth.


In accordance with Proposition 56, funds will be awarded to applicants that demonstrate the capacity to support and/or hire law enforcement officers for programs that include, but are not limited to:

- enforcing state laws and local ordinances relating to illegal sales and/or marketing of tobacco products to minors and youth; and/or

- increasing investigative activities and compliance checks of tobacco retailers and online services that deliver tobacco products to reduce illegal sale of tobacco products to minors and youth.

A priority for this funding cycle is retail education and enforcement.

Below are examples of local entities that are eligible to apply for funds as part of the Tobacco Grant Program in this cycle.

Local law enforcement, including police departments, sheriffs’ departments, and school police departments that apply for funding to:

- enforce the statewide retail flavor ban and similar local retail flavor ordinances;

- conduct minor decoy and shoulder tap operations;

- provide education classes or diversion programs for tobacco retailers to help ensure that they understand and comply with state and local tobacco laws;

- Investigate online and delivery services.

City attorneys, county counsels or district attorneys who apply for funding to:

- decrease access to unlawful tobacco products, for instance, through prosecuting cases involving contraband or unstamped tobacco products;

- investigate and take enforcement action against non-compliant business establishments;

- develop multilingual media outreach campaigns;

- investigate and prosecute the unlawful sales and marketing of tobacco products to minors on the internet.

Public school districts, public college districts, and law enforcement agencies under contract with school districts that apply for funding to:

- perform public education outreach;

- carry out enforcement operations and inspections at retail locations in the proximity of school zones;

- create media awareness campaigns that are designed and implemented by youth.

Eligible agencies with an existing Tobacco Grant award may submit a proposal to supplement the objectives of their existing award; a proposal for a new award to fund new objectives; or if their grant is expiring, a new grant award.

Note: Agencies proposing partnerships between local law enforcement and public school districts, County Officers of Education, or college districts must include a letter of intent from the partnering public agency as part of the grant application. These applications must also explain how the proposed partnerships will focus on tobacco-related restorative or supportive practices rather than punitive consequences for tobacco violations. Funding for enforcement personnel on school campuses is not a priority in this funding cycle.


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Eligibility Requirements

Eligible Applicants:

  • Public Agency

Eligible applicants include any local public agency within the State of California that has authority to enforce tobacco-related state laws or local ordinances. This may include cities, counties, public school districts, public college districts, law enforcement agencies, city attorneys and county counsels. 

Eligible Geographies:

This grant opportunity is geographically limited to the state of California, and applicants should be able to demonstrate significant tobacco products usage within their jurisdiction.

Important Dates

The date (and time, where applicable) by which all applications must be submitted to the grantmaker. Time listed as “00:00” equates to midnight.
The date on which the grantor expects to announce the recipient(s) of the grant.
October 2023
The length of time during which the grant money must be utilized.
2-3 Years

Funding Details

The total projected dollar amount of the grant.
A single grant opportunity may represent one or many awards. Some grantors may know in advance the exact number of awards to be given. Others may indicate a range. Some may wish to and wait until the application period closes before determining how many awards to offer; in this case, a value of “Dependent” will display.
Grant opportunities representing multiple awards may offer awards in the same amount or in varied amounts. Some may wish to wait until the application period closes before determining per-award amounts; in this case, a value of “Dependent” will display.
Certain grants require that the recipient(s) provide a letter of intent.
Certain grants require that the recipient(s) be able to fully or partially match the grant award amount with another funding source.
The funding source allocated to fund the grant. It may be either State or Federal (or a combination of both), and be tied to a specific piece of legislation, a proposition, or a bond number.
  • State

Funding Source Notes:

Voter approved in 2016, Prop. 56 increased taxes on cigarettes and other tobacco products by $2 starting April 2017. The initiative allocates a portion of annual revenue to the Office of the Attorney General, California Department of Justice. In Fiscal Year 2023-24, an estimated $24.6 million in statewide grant funding will support local enforcement efforts to reduce illegal sale and/or marketing of tobacco products to underage persons.

The manner in which the grant funding will be delivered to the awardee. Funding methods include reimbursements (where the recipient spends out-of-pocket and is reimbursed by the grantor) and advances (where the recipient spends received grant funds directly).
  • Reimbursement(s)

Funding Method Notes:

Successful grantees receive notification of the total amount of their awards. Grantees spend funds as approved and in compliance with the Grantee Handbook and Regulations; then submit claims for reimbursement on a quarterly basis.

How to Apply

State agencies/departments recommend you read the full grant guidelines before applying.


For questions about this grant, contact: